This is a partnered post, MomStart is a Pampers Baby Board member and all opinions are our own.
Just over four years ago, this beautiful little girl came into the world. My cousin gave birth to a baby girl and she was very early. Everyone was worried but we had faith that she would be fine and she was. She was surrounded by love from the moment she was born and thanks to everyone involved she felt love. She’s now a strong vivacious girl that brings a smile to the faces of everyone around her. When babies are born the first thing they usually do is put the baby skin to skin. For newborn preemie babies this doesn’t always happen because of the emergency situation that is happening. However, it doesn’t mean it’s not just as important for that preemie to have skin to skin.
For EVERY baby, love begins at first touch. For premature babies, touch is not only a sign of love, but also a catalyst for survival and growth. From the nurses who care for them day and night, to the anxious parents who can’t wait to take them home, to the fabrics that envelop their skin, every touch helps the most vulnerable babies grow stronger and healthier.
It was so exciting to see how Paisley grew and how happy her mom was when she got to put clothes on her for the first time. That’s something parents like me just take for granted. It also nice to know that Pampers understands these kinds of things and is always improving upon their diapers for the comfort of all babies. Pampers was the first major diaper brand to offer a diaper specifically designed for the most vulnerable premature babies born in the second trimester and weighing as little as 1 pound (500 grams). Pampers worked with NICU nurses to design and introduce the new Pampers Preemie Swaddlers size P-3 diaper, which is three sizes smaller than a newborn diaper. Pampers Preemie Swaddlers size P-3 diapers are currently available in select hospitals in the United States, and will be available to hospitals across the U.S. and Canada before the end of 2016. (I wrote more about the Pampers P-3 earlier this month)
Because of advances in medical science, more babies are surviving as preemies leading to the need for these even smaller preemie diapers. Current preemie diapers do not properly fit the smallest of premature babies and thus nurses often have had to cut or fold the diaper or improvise ways to make the diaper fit for the premature baby. More than 10,000 hours of research across 3 continents went into this new size P-3 diaper design, including in-depth research with over 100 NICU nurses and hundreds of other nurses across the U.S., Canada, France and Japan.
We have plans to celebrate nurses at the hospital where both of my babies were born. We’re choosing to do this on November 17th and plan on showing you everything we do over Instagram, Facebook, and twitter.
Pampers has joined forces with March of Dimes, to celebrate all babies, especially those in the NICU, and those who care for them with the Touches of Love Campaign. November 17th is World Prematurity Day and Pampers is honoring it with #TouchesofLove. For every photo shared of your Touches of Love from now until November 17th with the hashtag #TouchesofLove @Pampers will make a donation to @MarchofDimes.