The Play-Doh brand has been conducting an online poll where Facebook fans vote for which icon best represents their state (i.e. a peach for Georgia, the Alamo for Texas). They then sculpted all the winning icons out of Play-Doh to create a map of the United States made of 100% Play-Doh. The result is a colorful, creative map that is a fun way to celebrate the Fourth of July.
The PLAY-DOH brand has just wrapped the "PLAY-DOH(R) States of America," a nationwide social media campaign where more than 30,000 Facebook fans voted on which icon best represents their state, and the winning icons were sculpted completely out of PLAY-DOH(R) compound! The completed map was just revealed in time for the Fourth of July. Visit Facebook.com/Play-Doh for more on the individual state icons.
About Hasbro, Inc.
Hasbro, Inc. (NASDAQ: HAS) is a branded play company dedicated to fulfilling the fundamental need for play for children and families through the creative expression of the Company’s world class brand portfolio, including TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE GATHERING, NERF and LITTLEST PET SHOP. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with innovative play and entertainment experiences, in a variety of forms and formats, anytime and anywhere.
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