This post is sponsored by Pampers.
National Preemie Day is a day to reflect and rejoice in all those babies that have survived. My cousin’s preemie is now celebrating her five year birthday and my sister’s preemie is 8 months old now. Isn’t he adorable?
I had no idea how common preterm birth is in our nation. 1 in 10 babies are born premature and this statistic has continued to increase for the second year in a row. The U.S. preterm birth rate rose from 2 percent to 9.8 percent in 2016, meaning that 8,000 additional babies were born premature. And for people like my sister, Pampers has been there for NICU babies for more than 46 years.
This year, Pampers is introducing the first-of-its-kind flat diaper designed to meet the unique needs of preemies in the NICU. This is especially helpful to babies with really low birth weights, abdominal defect and babies that needed surgery. My sister’s son was born with a defect and had to have surgery right after he was born. His tubes for eating and breathing were not fully formed. It was a scary time and I know my sister still lives day to day worried about him. He’s had a difficult time and she’s talked to me about it a lot. Every milestone he reaches is a moment to be celebrated. He is certainly a fighter and has fought his way through surgeries, scopes, and just growing. She did tell me that she was glad that Pampers has been there from the start and it’s something she doesn’t have to worry about.
The Pampers NICU flat diaper offers the same softness, absorbency and skin protection found in a Pampers diaper but with no elastic leg cuffs or tape, specifically designed to meet the needs of more than half of preemies in the NICU, including those with:
- Hyperbilirubinemia (jaundice)
- Abdominal defects and surgeries
- Severe skin breakdown
- Extremely low birth weight
In honor of World Prematurity Day Pampers is honoring all babies by championing the fighting spirit of preemies like my nephew. It’s a way to show our pride, and Pamper’s pride to be in the corner of all those #LittlestFighters. To further show Pampers’ appreciation they are providing a box to every NICU hospital across the country and donating up to $300,000 to the March of Dimes. You can help…..
Share your #LittlestFighters story about the first time you were inspired by your baby’s fighting spirit on social media (Facebook, Twitter or Instagram)
Submit your story on TODAY.com and they will donate $5 to March of Dimes, up to $50,000. Now through November 19th at 11:59 EST. Submissions may be used within TODAY broadcast, TODAY.com and/or on TODAY social handles.
Donate your Pampers Rewards points to March of Dimes and they will match them during the month of November, (up to $10,000).